The Burj Dubai Project: A Symbol of Economic Strength or a Monument to Hubris?


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Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

Case Details:

Price:
Case Code : PROM007 For delivery in electronic format: Rs. 300;
For delivery through courier (within India): Rs. 300 + Rs. 25 for Shipping & Handling Charges

Themes

Project Management / Project Environment
Case Length : 19 Pages
Period : 2003-2010
Pub Date : 2010
Teaching Note : Not Available
Organization : Emaar Properties PJSC
Industry : Construction and Real Estate
Countries : Dubai

Abstract:

The case study discusses the construction of the Burj Dubai (later renamed the Burj Khalifa on its inauguration), the world's tallest building, in Dubai. The project, which commenced in September 2004, was conceived by the Dubai government and Emaar Properties PJSC to consolidate the emirate's status as a key business and tourist hub.

The case talks about the design of the tower and mentions its unique features. It also provides some details about the construction process and the various challenges and delays that arose during the project. The case concludes with a mention of the conditions in the real estate market in Dubai at the end of 2009 and its effect on companies like Emaar and projects like the Burj Dubai.

Issues:

» Evaluate the prospects of the world's tallest building in improving the economic prospects of a region.

» Evaluate the economic benefits and costs associated with supertall structures.

» Recognize the risks associated with long-term projects.

Contents:

  Page No.
Introduction 1
The Rationale for the Project 2
The Design of the Burj Dubai 3
Other Project Features 5
The Economic Details 7
Construction 7
Delays during Construction 8
Making Progress 9
Changes in the Dubai Real Estate Market 10
Project Completion 11
Exhibits 13

Keywords:

Burj Dubai, Burj Khalifa, Project Management, Emaar Properties PJSC, Dubai financial crisis, supertall buildings

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